The MIIIs, F1s and also the Super Etendard will all be gone pretty soon, it's sad, but not as sad as the (RAF) Jaguar retirement imho.
I am not very sure if I agree or not
About the rafale, well, IMHO there are too many options today. Let's see: e.g. Greece is being offered F-35, Eurofighter, F-16, F-18, Gripen and Rafale. If you add MiG-29s and Su-27, appart from JF-17 and J-10, for other markets, you have a very wide range of options. Right that's a lot of different aircraft, with different capabilities, but still "fighting" each other. It's difficult to get a slice. You have to be the best, or at least offer the best, or know to whom you offer it. As webmaster said, hey should focus on some sector which is not being paid attention. I think they should also try to hold those one who have already bought french, like various latin american countries, maybe India (to replace the M2000?). They've already "lost" South Africa for the Gripen...
Well, that my opinion though. to sum up: too many options (more than ever before???) to make it easy to win.